With the advent of the new Facebook and Instagram interfaces, social media marketing can become much more precise, targeted and in control. No need for your clients to pay for 3rd party applications to do the posting, the scheduling, or anything else.
You, as the social media manager for your clients, now has the entire “new” Facebook interface at your fingertips. Manage multiple client accounts on Facebook AND Instagram at once, schedule posts, drill down to the time and day posts will have the most audience effect for your clients organic reach.
As we know, Facebook has changed it’s algorithm to effectively kill organic reach, unless you have taken the time to study the system and squeeze as much organic reach out of it as you possibly can.
As with all social media, the goal is to build relationships. It’s all about relevance, as in relevant posts, and ultimately, it’s all about the eyeballs.
Now, with the “new” Facebook interface, your job as social media manager for your clients just got a whole lot easier. You can administer everything via desktop, work with multiple client accounts in one sitting, post to Instagram when you post to Facebook, and you have the ability to build the knowledge, like and trust factor that will boost your client’s online sales and exposure.
What’s not to love? It’s up to you to learn how to use this now very powerful tool to maximize your client’s online revenue and visibility. It’s a total game changer for sure.