Do you know how to put together an effective email newsletter? It's a bit of an art that benefits from refined writing and product presentation, plus a thorough understanding of your industry and the stats you have from past newsletters. Here are a few things to write about: promotions, new products, sales, product launches, and free shipping. At the end of the day, your readers have to be drawn in and engaged by your presentation and writing style. The ultimate goal of your newsletter is A) grow your list and B) generate sales.
