24 Jun 2020

Join Our Shop Local Directory Extra Exposure For Your Business

During this unsure, difficult time thanks to our unseen but deadly enemy COVID19, many small businesses are learning to navigate a new normal and are finding ways to re-invent what they do, move ahead and prosper. After what we have all been through it is no longer enough to survive, we need to find ways to thrive.

And what we, at Shop Local Directory have done, is establish extremely affordable membership tiers to make getting extra exposure for small businesses easier and more effective. Our directory comes without the hefty initial fees, monthly fees and yet more fees for add on services.

Instead, we offer a very affordable yearly fee for small business owners to promote their businesses.

And what comes with that affordable yearly fee?

Depending on the level you choose you get some or all of these benefits:

  • Expert search engine optimization
  • Ability to receive online reviews from your customers
  • You can network with other businesses
  • Link to your website and social media platforms
  • Generate business leads
  • Upload audio and video files to promote your business
  • Create coupons – events – job listings – classifieds
  • Upload photo albums and property listings.

Find out more by checking out Our Shop Local Directory here. During the sign up process you will be prompted for your coupon code which is MMLLC.

Any questions let us know. Text us at 201.753.1677.

6 Sep 2016

If Your Business Isn’t On the Internet, Nobody’s Looking in the Phone Book

A group of small business owners had a discussion about how times and technology have changed. Back in the day, many small business owners relied solely on word of mouth (which is still valid) and the phone book. The Yellow Pages, the local phone book, etc. Now, if your business isn’t utilizing the Internet for everything it is worth, you will suffer.

Why?

Because no one is looking in the phone book. No one uses them anymore. All the information one needs is available at your fingertips via your smart phone, iPhone, tablet, and iPad. It is absolutely essential, without a doubt, for your small business to make the most of its presence on the Internet.

There are many tools for the small business owner to use to give them the visibility they need to make their business successful. Some are obvious, some a little less. Some are used incorrectly and may have detrimental results. Some are not used at all and therefore could be costing you potential customers and search engine visibility.

Here’s the list:

  • A well constructed, easy to navigate website
  • If the aforementioned website is not yet mobile responsive, that would be a priority to convert it
  • A Facebook business page
  • A Twitter page
  • An Instagram business page
  • A business profile on Pinterest
  • A business profile on Google+
  • If you sell products, an e-commerce website would be a priority
  • A blog about your business
  • Consistent branding across all of your venues
  • An app – iPhone or Android – that lets customers and prospects interact with you, your products, and your services

Not everything listed above is appropriate for all business types. If your business is product based, then all apply. If your business is service based, the visual profiles of Instagram and Pinterest “may not” apply unless they could be used as creative marketing with images that can promote your business. Creative content writing, organic SEO (search engine optimization), consistent branding across all online venues and your printed promotional materials and correct use of Open Graph tags and Twitter Cards will all help your website get the visibility it needs to make your business become a serious contender on the Internet.

Maureen McCullough LLC is your Bergen County New Jersey website design, SEO and marketing agency. We care about your business and want you to succeed. Give us a call today at 201.753.1677 for a free 20 minute consultation.