5 May 2018

Do You Sell on Amazon or eBay? Want More Sales?

Whether you are an experienced Amazon or eBay seller or a newbie, the common goal across the board is to get more sales. Anyone who disputes this needs to get out more and get a life!

How do you accomplish this without spending a fortune in adwords, advertising, or marketing gimmicks?

The answer is simple. Hire an experienced expert who knows the ropes, keeps up with the latest in search engine algorithms and technology, understands ranking factors, and puts customer focused sales strategies to work for you.

However, if you do a search for Amazon SEO and marketing experts, you’ll see that the larger companies that do this are very expensive. They have staff to pay, office rent and upkeep to pay for, and lifestyles to pay for. Who pays for that? You do.

Our SEO and marketing agency, on the other hand, is not high maintenance. Plus, we give you individual, personalized attention, not passing you off to a team member. You deal with the owner on a one on one basis, always.

As our attorney clients have found out, we offer the same exact services as these larger agencies, but charge much less. Some attorney’s do not mind paying $2000 a month for SEO and marketing. They feel the more you pay, the better the service. Many attorney’s cannot or simply will not pay that much. That is why they come to us. We have a pristine reputation and we do what we say we will do for you.

It’s the same with Amazon or eBay sellers. Some would rather go with a high priced service but most do not see the logic of paying more than they can afford or are willing to pay. And as long as their consultant offers the same services, they are happy with that. And, as long as their consultant gives results that improve the seller’s bottom line, they stay with that consultant, forging a long term trusting client / provider relationship.

Here are a few things we can do for your Amazon or eBay business:

  • Amazon SEO and eBay SEO – 2 completely different versions of SEO
  • Ranking Factors
  • Good Reviews – Enhanced Reputation Management – Handling Negative Reviews
  • Being a 1P or 3P Seller – which is more beneficial to your particular business model
  • A+ Content in your 1P product listings – do you want the customers or not?
  • Brand Content and Brand Registry for your 3P product listings – improve conversions, improve sales
  • Product descriptions that sell
  • Customized SEO for your particular product niche and target audience
  • Appropriate use of creatives for display advertising
  • Appropriate focus on your target market, your niche, and new target markets you had not considered
  • A/B Split testing to evaluate different marketing options and strategies for your business model
  • Pricing and Re-Pricing to find the sweet spot for your target market
  • Appropriate usage of organic long tail keywords to target your market and your niche for more sales
  • Branding that makes you stand out from all others in the crowd – it’s not all about having the lowest prices …………
  • Customer Focused sales strategies – no customers, no sales. Marketing gimmicks, contests and giveaways don’t cut it.
  • We are particular about whom we work with. Our clients must want to grow their business and position it for success. We can help.

Maureen McCullough LLC is your Bergen County New Jersey website design, SEO and marketing agency. We care about your business and want you to succeed. Give us a call today at 201.753.1677 for a free 20 minute consultation.

17 Nov 2016

Don’t Under Estimate the Power of Expert SEO

Why is SEO so important? Visibility, search engine visibility. This is key. Let us explain what expert SEO can do for you.

A website can be built and can be beautiful. But without carefully crafted content, and equally carefully crafted organic SEO, that beautiful website is going to just sit and become another piece of fluff on the Internet.

The whole point is for that beautiful website to bring you phone calls, leads and sales. And, if you have a brick and mortar store, to bring you the foot traffic and sales as well. Expert, best practice SEO and a strong digital marketing plan will do just that.

Maureen McCullough LLC is YOUR Bergen County NJ SEO Company. As your SEO Expert, using only the best organic SEO techniques, we produce results that generate leads and sales.

Our agency takes a personal interest in each client we work with, meeting with you personally, listening to what you have to say, and crafting and implementing a personalized plan of success for your company.

SEO is the first step in a multi point organic digital marketing strategy designed for business success.

SEO is always the first step, and the most important step that your business will ever take to gain search engine visibility, and generate phone calls and sales. If you cannot be found in the search engines, your business will not gain the success it needs to be sustainable.

You can spend thousands of dollars on online advertising, and still come up way short, with little or no gain or sales. Why waste your hard earned money? That makes no sense whatsoever.

Expert, quality SEO is your best tool to use to get your website the search engine visibility it needs. And in the big picture, quality SEO is much more affordable than expensive advertising campaigns.

We work with many small businesses across the United States, even though our home base is here in New Jersey serving Bergen, Morris and Sussex County. And with each small business we work with, the core values and results remain the same.

Maureen McCullough LLC implements the following strong SEO Digital Marketing concepts:

  • A thorough website analysis and complimentary competitor analysis
  • An evaluation of your brand or service by which we begin creating your strategy for success
  • An analysis of your current online marketing efforts, if any
  • A thorough evaluation of your current keyword usage within your website content
  • Recommended improvements are then suggested for every page of your website
  • Substantial recommendation and tweaks are usually suggested for your home page
  • A comprehensive digital marketing campaign is discussed, covering blogging, social media and more
  • Email marketing may also be an option depending on your type of business
  • Brand recognition is implemented, with transparency across all of your online venues
  • Reputation management is analyzed based upon your online reviews
  • Geo targeting and audience segment targeting is implemented

Why are there no search engine ranking guarantees?

There are no search engine ranking guarantees, and any reputable SEO company you work with will tell you the same thing. Anyone who tells you anything else is not reputable and should never be used.

Simply put: no reputable SEO company can guarantee search engine rankings because none of us control the search engines. It’s that simple. You cannot ethically guarantee something over which you have no control, bottom line.

We work with your company and your budget to design a digital marketing SEO strategy that will best serve you. We keep you as involved as you want to be with analytics, and the rest of the program.

How long does it take to begin seeing results?

Again, no magic pills are involved! No waving of the magic wand takes place! You *may* see some results as early on as 2 weeks. A much more honest and realistic expectation is 6-8 weeks.

Over the long term, your comprehensive SEO and digital marketing program may completely replace any need to spend big bucks on expensive advertising! That money saved is can be put to much better use.

Search engine usage has replaced the phone book. Over 90% of all internet querying is done by potential customers and clients. Each one could be a lead for you. Why not let excellent SEO help you take advantage of the unlimited potential waiting for you?

Maureen McCullough LLC is your Bergen County New Jersey website design, SEO and marketing agency. We care about your business and want you to succeed. Give us a call today at 201.753.1677 for a free 20 minute consultation.